Introduction to Affiliate Marketing Benefits of Affiliate Marketing Finding and Choosing Affiliate Partners Creating an Effective Affiliate Program Tracking and Managing Affiliate Performance Optimizing Your Affiliate Marketing Strategy Introduction to Affiliate Marketing Affiliate marketing is a performance-based marketing strategy where businesses reward affiliates for driving traffic or sales to their website through the affiliate's marketing efforts. Affiliates, also known as publishers, promote products or services using unique affiliate links, and they earn a commission for each successful conversion generated through their links. This marketing model is mutually beneficial: businesses gain access to a broader audience without upfront marketing costs, while affiliates can monetize their online presence by promoting products they believe in. Affiliate marke...